New York based New Media Expert
This New York based expert is considered a ?cutting-edge? conference speaker and adviser around the world on new digital platforms and the integration of interactive TV, wireless and online applications with traditional media.
He currently holds the position of Executive Vice President, Director of a major New York based high profile media communications firm.
His expertise lies in exploring the potential value of interactive media applications and technologies for the development (ideas and implications) and execution of advertising models with his clients:
? Interactive television propositions
? Emerging media applications and technologies
? New distribution methodologies
? Consumer adoption
His highly sought after presentation ?Here, There, Everywhere? is an exploration of emerging digital platforms in the United States including interactive television (personal video recorders, addressability, interactive program guides, video on demand, and the TV portal), and new distribution platforms (digital cable, digital terrestrial TV, direct broadcast satellite, satellite radio, broadband and teleTV).
Prior to joining his current employer, he was SVP/Director of Media Futures at Universal McCann whose responsibility was the creation and management of a media division dedicated to the investigation, strategic positioning and execution of new digital media. Partnerships included Cox Communications (long form advertising), Comcast (Sprout), Adelphia (VOD), AT&T Broadband/ACTV (addressability), CNN/Cartoon Network (VOD/cross digital media platforms), Discovery (VOD, SVOD, high definition), TechTV (virtual channel/cross media platforms), Weather (virtual channel), TiVo (PVR), RePlayTV (PVR), ShadowTV (streaming), Wink (enhanced TV), Digeo (TV portal), Invidi (addressability), Visible World (addressability), Vindigo (wireless), Profilium (wireless), LiquidGeneration (Gen Y marketing) and Liberty Media (evolution of new media and commercial production).
Since 1991 this expert has been the president of a media and marketing consultancy whose primary focus is interactive television and television distribution technologies. Client roster includes: ESPN, Fox, Cox, AT&T Broadband, Visible World, CNN, Cartoon Network, Digeo, Navic, RePlayTV, and Cablevision.
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